Rocksalt Logo_RGB_Stone.jpg
Rocksalt Logo_RGB_Black.jpg
Sample for website 2 copy.jpg
Sample for website 22 copy.jpg
Sample for website 3.jpg
    Branding and Collateral for Rocksalt Interiors led by Jan Favaloro.  When meeting and interviewing Jan, she gave me a tour of her home and office space and what struck me was her ability to talk and think in 3D. She had a plethora of clever solutions for moving furniture about in small spaces. I wanted to somehow showcase this in her logo. So the movable 'R' was born – mimicking a floor plan with the arm of the 'R' appearing as though it is pivoting around the circle – fitting perfectly into it's box.  Her love of raw materials and functionality informed the Plywood colour palette. The choice of fonts; Gotham Bold and Baskerville Regular; demonstrate solid form combined with elegant detail.   
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